Fun in the Sun Exhibition Build · San Diego Convention Center

Your trade show booth in San Diego – rent or buy.

Full service and German-speaking consulting for German and European exhibitors. Design, planning and production are handled by our local team right in San Diego – you focus on your customers.

30+Years of exhibition expertise
USA + DELocations & contacts
360°From planning to dismantling
Sonnenuntergang mit Palmen am Pazifik in San Diego
German-speaking support Turnkey solution Rent or buy On-site team in the USA
Services

Everything for your trade show presence in San Diego

Whether a temporary rental booth or a custom build: we deliver the right solution – including consulting, logistics and on-site support.

Rent a booth

High-quality, reusable rental booths in every size. You pay only for the show – we handle build-up, dismantling and storage.

Consulting & planning

From the first idea to the finished concept: we advise on booth size, design, budget and the rules of the San Diego Convention Center.

Logistics & build-up

Transport, customs, build-up and dismantling, furnishing and technology – one point of contact for the entire process on-site in the USA.

Custom booth construction

Tailor-made booths that showcase your brand – optionally for purchase as a long-term investment for multiple shows.

German-speaking service

Communication in your language, understanding of European exhibitors and a team that knows US trade shows from decades of practice.

End-to-end support

A dedicated project lead accompanies you from inquiry to the last show day – reliable, transparent and on schedule.

Two build methods

Custom-built or system booth – your choice

Depending on your budget, the look you want and reusability, we build your booth fully custom or with a modular system. Both options are available to rent or to buy.

Custom-built exhibits

Tailor-made booths designed precisely around your brand, space and goals – free in design, shape and materials. Ideal when your presence should look maximally individual and unmistakable.

System / modular booths (with Aluvision)

Modular, reusable aluminium systems from our US partner Aluvision: fast plug-and-play set-up and dismantling, seamless LED integration and sustainable because endlessly reusable. Ideal for recurring appearances and predictable budgets.

More about Aluvision →
San Diego trade show calendar

Key trade shows at the San Diego Convention Center 2026 – 2027

Are you exhibiting at one of these international trade shows? We plan, produce and build your booth on-site in San Diego. Find your show and inquire directly.

Trade show / event Date Industry Request booth
ESRI User Conference 2026 Jul 13–17, 2026 GIS & technology Inquire
Comic-Con International: San Diego 2026 Jul 23–26, 2026 Pop culture & entertainment Inquire
SPIE Optics + Photonics 2026 Aug 23–27, 2026 Optics & photonics Inquire
San Diego Fall Gem & Jewelry Show (JOGS) September 2026 (date to follow) Jewelry & gems Inquire
AAP National Conference & Exhibition 2026 Oct 2–6, 2026 Medicine / pediatrics Inquire
Anesthesiology 2026 (ASA Annual Meeting) Oct 16–20, 2026 Medicine / anesthesiology Inquire
TCT 2026 (Transcatheter Cardiovascular Therapeutics) Oct 31–Nov 3, 2026 Medicine / cardiology Inquire
Biomanufacturing World Summit 2026 Nov 9–11, 2026 Biopharma manufacturing Inquire
Cell Bio 2026 (ASCB | EMBO Meeting) Dec 12–15, 2026 Life sciences / cell biology Inquire
Advanced Therapies Week 2027 Jan 18–21, 2027 Biotech / cell & gene therapy Inquire
STS Annual Meeting 2027 Jan 28–31, 2027 Medicine / thoracic surgery Inquire
SLAS 2027 International Conference & Exhibition Jan 30–Feb 3, 2027 Lab automation & screening Inquire
Intersolar & Energy Storage North America 2027 Feb 8–11, 2027 Solar & energy storage Inquire
NRECA Annual Meeting 2027 Feb 12–17, 2027 Energy & utilities Inquire
WEST 2027 (AFCEA & U.S. Naval Institute) Feb 16–18, 2027 Defense & maritime tech Inquire
SCCM Critical Care Congress 2027 Mar 14–16, 2027 Medicine / critical care Inquire
BioProcess International US West 2027 Mar 16–17, 2027 Biopharma manufacturing Inquire
CROI 2027 (Retroviruses & Opportunistic Infections) Mar 21–24, 2027 Medicine / infectious diseases Inquire
ASCRS 2027 Annual Meeting Apr 2–5, 2027 Medicine / ophthalmology Inquire
AANS 2027 Annual Meeting Apr 9–12, 2027 Medicine / neurosurgery Inquire
Vascular Annual Meeting (VAM 2027) Jun 2–5, 2027 Medicine / vascular surgery Inquire
ESRI User Conference 2027 July 2027 (date to follow) GIS & technology Inquire
Comic-Con International: San Diego 2027 July 2027 (date to follow) Pop culture & entertainment Inquire
SPIE Optics + Photonics 2027 August 2027 (date to follow) Optics & photonics Inquire

All information without guarantee; dates may be changed by the organizer. Your show isn't listed? Get in touch – we build booths for all events at the San Diego Convention Center.

Get to know us, no strings attached

30-minute video call via Webex – your booth idea, assessed for free

Not a sales pitch, just a short exchange: you describe your show and goals, we give an initial professional assessment of booth size, options and budget – conveniently via Cisco Webex.

  • Free & non-binding
  • In German, scheduled in your time zone
  • A concrete first assessment instead of a generic brochure
Book a video call Just pick a free slot – you'll automatically receive the video link.
How it works

Your booth in four steps

1

Book a call

Schedule a non-binding online consultation via Calendly.

2

Concept & quote

We develop the booth idea, design and a transparent fixed-price quote.

3

Production & logistics

Manufacturing, transport and build-up at the San Diego Convention Center – on time.

4

Show & dismantling

Support during the show, then dismantling and storage or disposal.

References

Selected booths

A selection of completed booths – planned and built on-site in San Diego.

On-site project execution by our partner Punch, Inc., San Diego.

Experience San Diego

Delivered professionally – and genuinely good fun

Our local team combines clean project management with real hospitality. Between build-up and show day there's time for what makes San Diego special: sunshine almost year-round, the Pacific right at your doorstep, the lively Gaslamp Quarter and one of the best craft beer scenes in the USA. You come for the show – and take a genuinely good feeling back home.

Handgemaltes San-Diego-Schild auf rustikalen Holzkisten OFFICIAL SEAL · CERTIFIED APPROVED · VALID FOR SEASONAL USE FUN IN THE SUN APPROVED

San Diego feeling – hospitality meets trade show pros.

Sun & Pacific

Over 260 sunny days a year, beaches and the harbor promenade just minutes from the Convention Center.

Gaslamp & good food

Restaurants, rooftop bars and craft beer – perfect for the team dinner after the show closes.

Local crew, warm & reliable

Contacts who know the city, show you the best spots – and deliver your trade show presence with over two decades of experience.

"Working with us feels like working among friends – professional, reliable and with real joy in your success. That's exactly the feeling you'll take home from San Diego." — Your local team in San Diego

FAQ

Answers to the most important questions

Can I rent a booth instead of buying?

Yes. We offer high-quality rental booths for shows at the San Diego Convention Center. You pay only for use during the show – including planning, build-up, dismantling and disposal. Purchasing a custom booth is also possible on request.

Do I get German-speaking consulting?

Yes. Standbuilder International, Inc. supports German and European exhibitors with German-speaking contacts and an on-site team in the USA.

Which services are included?

On request we handle the entire process: concept and design, booth construction, logistics, transport, build-up and dismantling, furnishing, technology and coordination with the San Diego Convention Center.

Where are the booths planned and built?

Design, planning and production are handled by our local team directly in San Diego. This shortens distances, saves transport costs and enables fast responses to last-minute changes during build-up and the show.

How do I start a project?

Book a free, non-binding online consultation. We discuss your show, booth size and goals and create a tailored quote.

What is "drayage" and who pays for it?

Drayage is the union-handled transport of your freight from the loading dock to your booth and back after the show, organized by the show's General Service Contractor (GSC). It is billed per 100 lb (cwt). In San Diego, typical rates are USD 1.30 to 2.20 per cwt, plus minimum charges and surcharges for oversized, weekend, or after-hours delivery. We include drayage transparently in our quotes and coordinate the delivery window with the GSC so you don't get surprised by add-on invoices.

Do I need an ATA Carnet for exhibition gear from Germany?

An ATA Carnet makes sense when you temporarily import your own exhibits, tools, or demo equipment into the USA and re-export them after the show. It saves you US customs duties and taxes on re-entry and speeds up clearance. In Germany, Chambers of Industry and Commerce (IHK Munich, IHK Berlin, etc.) issue carnets – plan for 5 to 10 business days of lead time. Consumables such as giveaways and brochures do not belong on the carnet; they are handled separately as a regular import. On request we manage the carnet process together with our freight forwarder.

Which visa do my booth staff and technicians need?

Pure business activity at the booth – meetings, sales, lead capture – is normally covered by ESTA (Visa Waiver Program), assuming a German biometric passport and a stay under 90 days. Hands-on technical work such as booth construction, installation, or repairs typically requires a B1 visa "in Lieu of H1B," applied for at the US embassy with several weeks of lead time. We recommend letting our US team handle build-up and dismantling, so that your own staff travels purely as business visitors.

Who arranges power, internet, and furniture at the booth?

Power, internet/Wi-Fi, compressed air, water, and furniture at the San Diego Convention Center are ordered exclusively through the official service contractors – typically Edlen Electrical for power, Smart City Networks for internet, and GES or Freeman for furniture, depending on the show. Order deadlines are tight and early-bird discounts usually end 30 days before move-in. We submit all orders for you, coordinate with the Convention Center, and consolidate the invoices into a single proposal.

How do California union rules work for set-up and dismantling?

At the San Diego Convention Center there are clear union jurisdictions: Carpenters, Decorators, Electricians, and Riggers each cover specific scopes of work. Certain tasks must be performed by the General Service Contractor's union labor, while others may be done by exhibitor staff – generally if no power tools are involved and the work is performed by full-time employees of the exhibiting company. We know the boundaries and plan your build-up so that you neither violate the rules nor pay for union labor you don't actually need.

How are my booth and goods insured?

The San Diego Convention Center requires General Liability insurance, typically with USD 1 million per occurrence, naming the Convention Center and the GSC as "Additional Insured." Marine cargo insurance covers your goods from the factory through return shipment. We provide a template for the Certificate of Insurance and can broker short-term show insurance through US partners if your German policy does not cover the United States.

How much lead time do I need for custom-built vs. Aluvision system booths?

Rule of thumb: A custom-built booth needs 12 to 16 weeks from the initial brief, because design, engineering, production, and logistics must run in sequence. Aluvision system booths are modular and can be planned at shorter notice – 6 to 8 weeks are usually enough for a full booth including branding and LED integration. For last-minute requests under four weeks we openly discuss trade-offs: feasible, but with rush surcharges on materials and logistics.

What does a trade show booth in San Diego typically cost?

A realistic indication without yet knowing your requirements: a 10 × 10 ft (~9 sqm) Aluvision rental booth with graphics and basic furniture in San Diego typically runs USD 8,000 to 14,000 all-in. A 20 × 20 ft (~36 sqm) custom-built rental booth with hanging banner, lounge, and LED wall typically runs USD 45,000 to 90,000, depending on materials, technology, and drayage. On top come exhibitor services (power, internet) and rigging where applicable. After a 30-minute call we send a concrete quote that breaks out every cost block transparently.

Which trade shows take place at the San Diego Convention Center?

Key segments are Medical and Life Sciences (Anesthesiology / ASA Annual Meeting, TCT, Cell Bio, Advanced Therapies Week, SCCM Critical Care, CROI, ASCRS, AANS), IT and geospatial technology (ESRI User Conference), Optics and Photonics (SPIE Optics + Photonics), Entertainment (Comic-Con International), Biotech manufacturing (Biomanufacturing World Summit, BioProcess International US West), Renewables (Intersolar & Energy Storage North America), and Defense (WEST). We maintain the current calendar of relevant shows in our llms.txt and on the per-city pages.

Can we bring existing booth elements from Germany?

Yes, that is possible. We review in advance which parts are worth shipping to the US – branding graphics, small furniture, exhibits – and which are better sourced locally to save on carnet, drayage, and storage. US power (120 V / 60 Hz) and the different plug system often require adjustments or adapters for electrical components; hazardous or special goods need their own permits. Before shipping, we send you a packing list with a feasibility recommendation.

Ready for your presence in San Diego?

Book a free, non-binding consultation now – we'll get back to you with a suitable proposal.

Book a slot on Calendly
Booth in San Diego? Book video call